According to a new report published by Acumen Research and Consulting titled “Organic Personal Care Market (By Application: Cosmetics, Skin, Oral, Hair Care, Others) - Global Industry Analysis, Market Size, Opportunities and Forecast, 2019 - 2026”, the global market for organic personal care is estimated to grow at a significant rate and reach the market value of over $24.2 billion by 2026. The major driving factor for the organic personal care market is increasing entry of new players such as Patanjali in India, increasing government support for adoption of organic products, rising awareness about the organic products, and increasing penetration of online delivery system. A number of companies are heavily investing in the research and development activities in order to grab the increasing opportunity in the market.
The global organic personal care market is majorly driven by rising global population, increasing attention toward organic products coupled with the increasing government support has fuelled the growth of the market. However, high cost of the research and development is the major factors restraining the growth of the market. However, being new and nascent market these organic products is expecting a sound future.
By application the market is segmented into cosmetics, skin, oral, and hair care. Hair care products dominate the global organic personal care products followed by skin care. Skin care products is expected to have the fastest growth owing to the increasing awareness about the personal care, rising incident of the skin problems and increasing awareness among the people. America and European region is expected to have a sound market for skin care whereas, hair care products dominates in the Asia Pacific region.
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Regionally, the global organic personal care market is segmented into North America, Europe, Asia Pacific (APAC), and Latin America, Middle East & Africa (LAMEA). North America commands the largest share in the organic personal care market owing to the presence of investments by the manufacturers, increasing demand for the organic personal care and rising government support. Europe is experiencing a sound growth during the forecast period owing to well developed economies and huge availability of investment. Asia Pacific is expected to have a fastest growth for the market owing to the presence of developing counters, increasing demand for the various organic personal care, and increasing government support. On the other hand LAMEA is expected to witness the steady growth during the forecasted period 2016—2026.
During last few years, the manufacturers are heavily investing in the research and development in order to gain the market opportunity. In Asia Pacific region government support for organic products has promoted a suitable path for the market development The key players operating in organic personal care market and identify the key strategies deployed by them along with the market share of leading players. Moreover, leading players are now targeting to increase their footprint in the domestic as well as in the international market. Some of the leading companies operating in the global organic personal care market include Aveda Corporation; Burt’s Bees; The Hain Celestial Group; The Estee Lauder Companies Inc., Amway Corporation; Neutrogena Corporation; The Body Shop International PLC, Bare Escentuals Beauty, Inc.; Arbonne International LLC and Yves Rocher SA.
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