Pregnancy Care Products Market Analysis - Global Industry Size, Share, Trends and Forecast 2018 - 2026

The global pregnancy care products market size is anticipated to around USD 34.2 million by 2026, this market is anticipated to grow 5.5% CAGR during the forecast time period.

Expanding mindfulness with respect to utilization of individual consideration products amid pregnancy and high selection of natural products are driving the market.

Report coverage

Market Dynamics

A move in trend toward selection of natural maternity individual consideration products inferable from security worries over compound based products is changing the situation of the general market. Moreover, new and in addition existing players are acquainting natural or home grown variations with increment their market nearness and product situating. Likewise, rising mindfulness and expanding impact of promoting and web based life crusades are boosting the selection of pregnancy care products.

Market Insights

Stretchmark minimizers developed as the biggest fragment in the worldwide market in 2018. High utilization of stretchmark minimizers as a preventive measure is one of the key elements adding to the portion's predominance. Expanding mindfulness with respect to pregnancy care over the figure time frame is foreseen to drive showcase development. The breast cream sub-segment is relied upon to show quickest development rate in the pregnancy care products market. This is related with rising worries of breast wellbeing amid pregnancy and amid lactation period. A lady experiences a few physiological changes amid pregnancy, incorporating change in breast estimate, particularly amid the principal trimester. Appropriate breast care is firmly exhorted amid incubation period to guarantee legitimate sustaining after conveyance. Ill-advised consideration may prompt issues, for example, flexibility, listing, and straightening of breasts.

Market Segmentation

Market By Product

• Stretch Mark Minimizer
• Breast Cream
• Toning/Firming Lotion
• Itching Prevention Cream
• Nipple Protection Cream
• Body Restructuring Gel
• Stressed Leg Product

Market By Geography

• North America
  • U.S.
  • Canada
  • Mexico

• Europe
  • UK
  • Germany
  • France
  • Rest of Europe
• Asia-Pacific
  • China
  • Japan
  • India
  • Australia
  • Rest of Asia-Pacific
• Latin America
  • Brazil
  • Chile
  • Rest of Latin America

• Middle East and Africa (MEA)
  • South Africa
  • Saudi Arabia
  • Rest of MEA

Regional Insights

Geologically, the market is separated into North America, Europe, Latin America, APAC, and MEA. North America overwhelmed the market in 2018. The market is majorly driven by increase in disposable income. Asia Pacific is foreseen to encounter sound development amid the estimate time frame. Rising economies, for example, China and India are putting forth a wide scope of chances to showcase players attributable to expanded number of in healthcare sector.

The worldwide market is ruled by Asia Pacific and the district is required to hold its strength during the forthcoming years. Rising need for pregnancy care products, disposable income, higher birth rate, and developing mindfulness among would-be guardians are scratch factors contributing toward regional development. Nations, for example, India, China, and Japan have a huge populace base, which makes the client base for these products a lot bigger. The district has been seeing a change in outlook in client purchasing conduct with expanding disposable income. Forceful showcasing embraced by organizations to bring issues to light dimensions is likewise catalysing development. Latin America and MEA are relied upon to show a critical development rate over the coming years attributable to rising worries over pre-natal and post-natal consideration. This, combined with expanding birth rate, is probably going to support appropriation of pregnancy care products in the locale.

Market Participants

The major players associated with the pregnancy care products are Expanscience Laboratories, Inc., Mama Mio U.S. Inc., Novena Maternity, E.T. Browne Drug Co., Inc., Noodle & Boo, and Clarins Group. Pregnancy care products market companies are concentrating on implementing new strategies for instance regional expansion, partnerships, mergers and acquisitions, new product launches, and distribution agreements to surge their revenue share.