Acumen Research and Consulting delivers detailed insights into the baby cleaning products market, in its upcoming outlook titled, 'Baby Cleaning Products Market (By Sales Channel: Bottle Wash, Vegetable Wash, Cleaning Wipes, Laundry Detergents, Fabric Conditioners, Cleaning Sprays, Others; By Sales Channel: Retail, Non-Retail, E-commerce) - Global Industry Analysis, Market Size, Opportunities and Forecast, 2018 - 2026'. The global baby cleaning products market size is anticipated to reach USD 5.3 billion by 2026, registering at a CAGR growth of 6.2% over the forecast period. Increasing consciousness about baby hygiene, rising growth of innovative cleaning products, and growing disposable income of the population in emerged nations are some of the parameters delivering an up thrust to the baby cleaning products market.
Incorporation of organic elements in baby cleaning products is anticipated to drive the need for these products. Previously, occurrence of harmful chemicals or components for instance, phthalates, sodium lauryl sulfate,lanolin, and cornstarch in baby cleaning products resulted in numerous problems in babies for instance, blisters, irritation,and rashes. Therefore, most parents avoid buying these products.
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Need for baby cleaning products is scheduled to surge owing to increasing consciousness about baby hygiene, rising innovation in baby cleaning products, and growing disposable income in emerged nations.
Increasing consciousness about baby hygiene and numerous initiatives being undertaken to encourage the same are among the main development stimulants for the baby cleaning products market. Such as, the (UNICEF) United Nations International Children's Emergency Fund in partnership with BBC Media Action financed a project named SekotaWoredas in Northern Ethiopia and Baby WASH in Zequallain October 2018.
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The chief motive of this project was to decrease microbial contamination in young children and babies. These initiatives are expected to inspire parents to use baby cleaning products, for instance baby wipes, wash, and baby-specific washing detergents and fabric conditioners, in its place of regular products to prevent contamination. This, in turn, will drive the development of the baby cleaning products market.
Also, lack of hygiene and sanitation lead to numerous complications, for instance, blisters, rashes and itchiness, in children or kids. Augmented inclination of parents to spend on their babies’ hygiene is estimated to deliver a fillip to the baby cleaning products market. Businesses working are trying to come up with inventive products, which is anticipated to support the development of the overall baby cleaning products market.
The global baby cleaning products market is segmented into product and sales channel and region.On the basis of product the global Baby Cleaning Products market is segmented into bottle wash, vegetable wash, cleaning wipes, laundry detergents, fabric conditioners, cleaning sprays, and others.
On the basis of end-user the global baby cleaning products market is segmented into retail, non-retail, and e-commerce. On the basis of region the global baby cleaning products market is segmented into Latin America, Europe, Asia Pacific, North America, and Middle East & Africa.
North America dominated the market in 2018 due to growing birth rate and constant launch of new product portfolio associated to baby care by main key players. Also, inventive marketing strategies being accepted by main key companies to encourage and baby cleaning products market baby care associated products are expected to inspire end users to accept these products, which in turn will stimulate the development of the regional market.
Numerous initiatives associated to baby hygiene are undertaken by main companies, which is anticipated to push the U.S. baby cleaning products market. Growing occurrence of diseases associated to poor hygiene and sanitation is anticipated to indicate well for the baby cleaning products market in the nation. Such as, as per World Vision International, every year about 159 million children under the age of 5 years face problem of stunted development, about 45.6% of child deaths happen owing to under nutrition, and 50.4% of underweight status is owing to deprived hygiene and sanitation.
Asia Pacific is expected to observer the highest CAGR of 7.3% during the forecast time frame. Growing birth rate, rising healthcare spending, and growing disposable income are expected to increase the development of the regional industry.
The key players catering to the global Baby Cleaning Products market are Koninklijke Philips N.V.,Johnson & Johnson Services, Inc.,Mayborn Group Limited,Nuby,Pigeon Corporation,Kimberly-Clark, and Procter & Gamble. The global players are continuously investing in R&D and innovating new product portfolio to attract more and more business opportunity from the emerging nation such as India and China. Also, Increasing R&D investments coupled with technological advancements to commercialise highly efficient products are anticipated to offer lucrative opportunities for industry participants.
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